Growthdesk is looking for a talented digital marketer (performance marketer or Ad and campaign optimizer)to join our team to drive campaigns and measure the impact across various social media platforms.
A cool, sharp, witty and talented person who is interested in digital marketing, obsessed with optimization, love numbers and tech startups in general. We are looking for someone who is a self-starter - doesn’t always need to be told what to do, and can balance time and manage themselves. Successful candidates must have excellent analytical skills, attention to detail, be problem-solvers and is a multi-tasker.
What you will be doing:
- End-to-end management of client's social media assets
- Coordinate across internal and external stakeholders for 360 marketing execution
- Work with our Graphic and Brand Designers to run paid ads such as banner ads or eDMs so as to help our sales or branding initiatives
- Have strong analytical ability to evaluate end to end customer experience across multiple channels and customer touchpoints
- Collaborate with internal teams to create landing pages and optimize the user experience
- Brainstorm new and creative growth strategies (including identification of new trends in digital marketing and evaluate new technologies) adhering to best practice guidelines
- Plan, execute and measure experiments and conversion tests including A/B and multi-variate Testings and dynamic ads optimization
What you will need
- Degree in marketing or related fields such as analytics, communication and statistics or sciences.
- Strong academic performance
- Highly analytical and data driven. Proficient in A/B testing, tracking and reporting on key metrics that measure performance in campaigns inclusive of traffic, revenue, conversions, and ROI.
- Deep Knowledge of campaign setup, ad creation for FB and Google including keyword research, google analytics
- Highly adept and familiar in setting up and optimising Google Adwords, Facebook campaigns on FB Ads Manager (not just boosting of FB posts)
- Day-to-Day use of Google Analytics and other analytics dashboards
- Kept abreast of the latest developments in ad-tech and updates of Google, Facebook, Instagram, and Linkedin or other innovative ad-tech platforms
- Deep knowledge of Microsoft Excel and Visualization of Data
- Passionate about Digital marketing and not afraid to suggest ideas, solid excel and communication skills, and great attention to detail
- Preferably Google Adwords, Analytics certified, other Google certification will be a plus
The Offer
- Attractive salary and compensation structure
- Work with a team that believes in cultivating growth mindset in each and every team member
- A role that offers a breadth of learning opportunities and a highly collaborative environment
- A flat hierarchy and with a high level of autonomy
- We believe in a happy work environment and culture!
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