Associate Professional, Marketing

Job Summary: We are seeking a dynamic and results-driven Marketing Professional to join our team. The ideal candidate will have a strong background in marketing within the IT industry and a proven track record of developing and executing successful marketing campaigns. This role requires a creative thinker with excellent communication skills and the ability to work collaboratively with cross-functional teams.

Key Responsibilities:

• Develop and implement comprehensive marketing strategies to promote our vendors’ IT products and services.
• Collaborate with the product team and vendor team to develop lead generation strategies and support sales initiatives.
• Plan, manage, and execute industry events to enhance brand visibility and engagement.
• Manage digital marketing campaigns, including email marketing, social media, SEM and SEO.
• Analyze marketing data and metrics to measure the effectiveness of campaigns and make data-driven decisions.
• Demonstrate copywriting capabilities to create compelling content for various marketing channels.
• Manage the production of marketing materials, including brochures, presentations, and promotional content.
• Conduct market research to identify trends, customer needs, and competitive landscape.
• Build and maintain relationships with vendors and partners.

Qualifications:

• Bachelor's degree in Marketing, Business, or a related field.
• 3+ years of experience in marketing, preferably within the IT industry.
• Proven ability to plan, manage, and execute events successfully.
• Strong understanding of digital marketing channels and tools.
• Proficiency in marketing software and tools (e.g., Google Analytics, Adobe Creative Suite).
• Excellent written and verbal communication skills.
• Strong analytical and problem-solving skills.
• Creative mindset with the ability to think outside the box.
• Self-starter and keen learner.
• Ability to work independently and as part of a team.