Key Objective
This position reports directly to the Head of Revenue Optimization, Consumer Lines. Responsible for driving existing business and assist in strategic business planning with key focus on existing and new sales channels to the company.
- To meet agreed performance and financial target
- To develop and explore new distribution channels such as partner’s branches, banks, digital, tele-marketing etc.
- To develop and nurture sponsor/bank partners for Consumer Business
Major Duties and Responsibilities :-
1. Account Management
- Develop and nurture existing partners/bank partners/digital partners.
- Assist in the development of strategic executable plans and management framework.
- Optimize, develop and explore new direct distribution channel such as branch networks, retail outlets, digital, tele-marketing etc within existing partners.
- Facilitate regular partner meetings to track roadmap against timelines and dependencies and review portfolio, product performance, working to ensure deadlines are met from both parties
2. Operation
- Develop creative to have concepts and contents approved by partners and all internal parties, i.e. Underwriter, Claims, Customer services, Operation, , Legal, Tele-marketing and other Line of Businesses
- Establish project timeline for end-to-end process
- Ensure approved marketing fund spend within budget and achieve agreed profitability target
- Liaising with Underwriting, Customer Service/Operation, Telemarketing, MIS and Sponsor for other initiatives on periodic basis i.e. daily billing, database management, script management, disputes/complaints, product positioning and campaign management.
- Ensure operational processes are streamlined, reducing admin workloads within the team.
3. Others
- Research and reporting on key consumer distribution segments
- Communicate on market trends and competition
- Assist in Product Development.
- Manage & Track Performance of given Projects within consumer lines
- Any other duties as assigned by Management
Skills
- Good analytical skill, Result oriented, Creative and able to multi tasks effectively
- Strong sales, new business development and existing relationship development experience
- Possess excellent business acumen and resourceful
- Have good interpersonal skills, capable of working independently and be part if the team player
- Insurance and financial product knowledge preferred
- Appreciate and understand Compliance and Controls
- Good computer skills and familiarity in Microsoft Offices are required
Experience
- Tertiary education with minimum 5 years working experience
- Insurance industry and/or direct marketing, or retail industry background will be an added advantage
Qualifications
- Minimum Diploma holder. Degree holders preferred
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