Junior Marketing Executive
Location: Petaling Jaya, Selangor
About Us
Ourah Essentials is a fast-growing modestwear brand specializing in modern, high-quality innerwear for women. We’re passionate about combining comfort, style, and innovation to empower our customers. As we continue to scale in Malaysia, Singapore, Brunei, and beyond, we’re looking for a driven and creative Junior Marketing Executive to strengthen our digital presence and drive sales across multiple platforms.
Key Responsibilities
● Paid Ads Management
○ Plan, execute, and optimize campaigns on Meta Ads (Facebook & Instagram) to drive awareness, traffic, and conversions.
○ Support TikTok Ads campaigns by creating engaging, trend-driven content strategies and managing ad sets.
○ Assist in Google Ads management (Search, Display, Shopping), with an advantage for candidates who have hands-on experience.
○ Support marketplace campaigns, including Shopee Ads and TikTok Shop Ads to boost performance and visibility.
● Performance Tracking & Reporting
○ Monitor daily ad performance, analyze results, and prepare weekly/monthly reports with insights and recommendations.
○ Work closely with the marketing team to align paid strategies with organic and influencer campaigns.
● Creative & Content Collaboration
○ Collaborate with the design and content teams to develop ad creatives (images, videos, captions) optimized for each platform.
○ Provide input on messaging and targeting to ensure ads resonate with Ourah Essentials’ customer base.
● Growth & Innovation
○ Stay updated on the latest trends in digital marketing, paid media, and fashion e-commerce.
○ Proactively suggest new strategies to improve CTR, ROAS, and customer acquisition.
Requirements
● Experience in Meta Ads (must-have).
● Experience in TikTok Ads (must-have).
● Experience in Google Ads is an added advantage.
● Experience in Shopee Ads is an added advantage.
● Strong analytical and problem-solving skills with the ability to interpret data and make decisions.
● Creative mindset with attention to detail in ad copy and visual alignment.
● Ability to multitask and work independently in a fast-paced environment.
● Good communication skills in English and Malay (both written and spoken).
● Bachelor’s degree in Marketing, Business, or related field preferred (students & fresh graduates may apply as interns).
What We Offer
● Competitive salary & performance-based incentives.
● Opportunity to work with a fast-scaling fashion e-commerce brand.
● Hands-on experience with regional campaigns across multiple platforms.
● Mentorship and growth opportunities within the marketing team.
Job Types: Full-time, Permanent, Fresh graduate
Pay: From RM2,000.00 per month
Benefits:
- Opportunities for promotion
- Professional development
Work Location: Remote