Job Overview:
As our Social Media & Content Creator (Travel Agency), you will be responsible for developing and executing engaging content across all digital platforms to inspire travelers, increase brand awareness, and drive bookings. You’ll combine your passion for travel with your expertise in social media trends, storytelling, and visual aesthetics to showcase our destinations, tours, and unique offerings.
Key Responsibilities:
- Content Creation:
- You’ll create engaging Chinese content across social media (WeChat, Xiaohongshu, Instagram, etc.) to promote tours and engage with global audiences.
- Produce high-quality, visually appealing content (photos, videos, reels, blogs, graphics) for platforms like Instagram, Facebook, TikTok, YouTube, Pinterest, and LinkedIn.
- Craft compelling captions, hashtags, and storytelling posts that resonate with travelers.
- Collaborate with photographers, videographers, and influencers to create authentic travel content.
- Social Media Management:
- Develop and implement a content calendar aligned with marketing campaigns, promotions, and seasonal trends.
- Engage with followers, respond to comments/messages, and foster an active online community.
- Monitor trends, analyze performance metrics, and adjust strategies for optimal reach and engagement.
- Brand Storytelling:
- Highlight unique travel experiences, customer testimonials, and behind-the-scenes moments.
- Maintain a consistent brand voice and aesthetic across all platforms.
- Collaboration & Promotion:
- Work with the marketing/sales team to align social media efforts with promotions, partnerships, and SEO strategies.
- Assist in running paid ad campaigns (Facebook/Instagram Ads, Google Ads) if needed.
Qualifications & Skills:
- Proven experience as a Social Media Manager, Content Creator, or Digital Marketer (preferably in travel/tourism, hospitality, or lifestyle).
- Strong portfolio showcasing photography, videography, and editing skills (Adobe Creative Suite, Canva, CapCut, etc.).
- In-depth knowledge of social media algorithms, trends, and best practices.
- Excellent copywriting and storytelling abilities.
- Ability to multitask, meet deadlines, and adapt to fast-changing trends.
- Passion for travel and a keen eye for detail.
- [Optional: Proficiency in analytics tools (Google Analytics, Meta Insights) or basic SEO knowledge.]
Why Join Us?
- Opportunity to travel [if applicable] and experience tours firsthand.
- Creative freedom to shape our brand’s digital identity.
- Collaborative, fun, and travel-obsessed team.
- [List other perks: e.g., flexible work, discounts, career growth.]
How to Apply:
Send your resume, portfolio (or links to social media profiles), and a brief cover letter explaining why you’re the perfect fit to [email]. Use the subject line: “Social Media & Content Creator Application – [Your Name].”
Job Type: Full-time
Pay: RM2,500.00 - RM3,500.00 per month
Benefits:
- Health insurance
- Maternity leave
- Opportunities for promotion
- Parental leave
- Professional development
Work Location: In person
