Work Location：Menara AIA Sentral, No.30, Jalan Sultan Ismail
Primary Responsibilities：
1. Marketing Strategy Development:
Develop and implement comprehensive marketing plans in collaboration with the sales team based on the company’s overall business direction. The plans should aim to enhance brand awareness, customer acquisition, and revenue growth, with a particular focus on Southeast Asia’s outbound tourism and destination services.
2. Market Research and Analysis:
Conduct market research and analysis to identify trends, opportunities, and competitive threats in the Southeast Asian tourism market.
3. Marketing Collateral Management:
Responsible for creating marketing materials, including digital and print content, to support sales and promotional activities in Southeast Asia.
4. Event Management:
Plan and execute marketing events such as roadshows, exhibitions, and product launches to boost brand awareness and customer engagement.
5. Digital Marketing:
Oversee digital marketing activities, including social media, email marketing, and website optimization, to increase the brand’s presence and influence in the Southeast Asian market.
6. Team Collaboration:
Collaborate across departments, including sales, product development, and operations, to ensure consistency and effectiveness in marketing activities.
7. Performance Monitoring and Data-Driven Decision-Making:
Monitor and analyze key performance indicators to measure the effectiveness of marketing campaigns, and make data-driven decisions to optimize performance.
8. Industry Trend Tracking:
Stay updated on industry trends and best practices to continuously improve marketing strategies and tactics for the Southeast Asian outbound tourism market.
9. Other Duties:
Regularly perform additional duties assigned by management.
Job Requirements：
1） Educational Background: Possess a bachelor’s degree in marketing or a related field.
2） Experience: Minimum 4 years of working experience (preferably in outbound travel).
3）Teamwork and Independence: Able to work independently as well as collaboratively in a team and handle ad hoc tasks as assigned.
4） Language Skills: Fluent in both spoken and written English and Chinese. Strong proficiency in English communication is preferred, and experience in event hosting would be an advantage.
5）Technical Skills: Proficient in Microsoft Excel, Canva, Adobe Photoshop, and other relevant IT applications.
6）Proactive Attitude: Self-motivated with a positive work attitude and strong drive for success.
Job Type: Full-time
Pay: RM4,500.00 - RM8,000.00 per month
Benefits:
- Dental insurance
- Health insurance
- Professional development
Expected Start Date: 06/30/2025
