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Manager – Marketing & Communication supports the HOO in managing the overall reputation and image of Hong Leong Islamic Bank (HLISB). He/she will assist in managing initiatives that leverage on the Group’s Marketing & Communication overall strategies and activities, to sustain and elevate the positive image of HLISB with its internal audience, as well as its external prospects and customers.
In doing so, he/she will assist in developing, managing and maintaining strategic initiatives that are within the ambit of the department. Amongst the tasks that he/she is expected to assist in are:
- Responsible for all media relations activities, crisis communications, and some special events coordination with a focus on new product and services launches and local market launches;
- Study the objectives, promotional policies and needs of organizations to plan communication (internal & external constituencies) & CSR strategies that will influence public opinion or promote ideas, products and services;
- Confer with internal stakeholders to identify trends and key group interests and concerns or to provide advice on business decisions;
- Manage key messaging consistency with the Group Marketing & Communications team;
- Manage public/customer communications via Branches and other Delivery Channels;
- Manage relationships with a variety of media including financial, business, local, and vertical and across media types including digital, press and other platforms;
- Manage PR/Publicity activities for HLISB;
- Manage Social Media activities for HLISB;
- Support product launches, marketing campaigns and partner programs.
About Hong Leong Bank
We are a leading financial institution in Malaysia backed by a century of entrepreneurial heritage. Providing comprehensive financial services guided by a Digital-at-the-Core ethos has earned us industry recognition and accolades for our innovative approach in making banking simpler and more effortless for our customers. Our digital and physical offerings span across a vast nationwide network in Malaysia, strengthened with an expanding regional presence in Singapore, Hong Kong, Vietnam, Cambodia, and China.
We seek to strike a balance between diversity, inclusion and merit to achieve our mission of infusing diversity in thinking and skillsets into our organisation. Candidates are assessed based on merit and potential, in line with our mission to attract and recruit the best talent available. Expanding on our “Digital at the Core” ethos, we are progressively digitising the employee journey and experience to provide a strong foundation for our people to drive life-long learning, achieve their career aspirations and grow talent from within our organisation.
Realise your full potential at Hong Leong Bank by applying now.
