KEY ACCOUNTABILITIES:
Perform 4 steps sales call to assigned customers
Pre-call planning & preparation
- Outlet execution according to EOE standard (focus SKUs, POSMs & stock display, chilled & ready-to-serve stocks, product freshness and amenities)
- Sell-in of promotions, innovations and assortment optimization, and utilize outlet contract to drive sales performance
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To-do-list –ensure follow up actions from the sales calls are captured
Business Development
Prospecting -assess and acquire outlets, secure functions & special events
- Review and analyse outlet performance, develop solutions and evaluate outcome for both internal and external stakeholders
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Execute & support company initiated activities
Market Intelligence
Feedback on competitor activities
- Maintain & update relevant outlet information
COMPETENCIES & SKILLS:
- Good communication & interpersonal skills
- Strong collaboration skills – able to build relationships, influence, and manage conflicts in order to get things done.
- Adequate analytical skills – able to analyze outlet performance, evaluate options and develop solutions
- Good team player –support ASM in managing distributors and other operational matters, provide guidance to new team members
- Reliable and trustworthy – take accountability and act with integrity
- Adaptable to changes and innovations