Craft original and engaging copy for a range of product categories across digital and print, adhering to tone of voice guidelines specified by category/brand. Managing requests from all areas of the business and to be the sole point of contact for copy.
1-3 years of relevant experience.
What you need to do
- Write, edit and proofread engaging, informative copy for all areas of the business
- Self-manage to deliver content to stakeholders on time, to a consistently high standard and to brief
- Tailor content to deliver a best-in-class customer experience to maximise sales, conversion and digital participation
- Work collaboratively with Customer Insight and SEO teams to share knowledge and ensure all content is fully optimised
- Identify opportunities to streamline content, adapting copy for use across multiple channels and work cross functionally to improve consistency
- Proactively engage internal and external stakeholders to improve and update existing content based on sound research of the market and the company content strategy
What you need to know and show
- Impeccable writing, grammar and proofreading skills
- Creative flair and meticulous attention to detail
- Articulate and concise in written and verbal communication
- Highly organised, able to manage workload, meet tight deadlines and work on multiple campaigns
- Strong commercial awareness and a keen appetite to keep up with market trends
- Ability to translate a brief into engaging, intelligent copy that is consistent with the brand tone of voice
- Able to grasp new concepts and new subject matters
- Ability to adapt writing for different audiences/channels
- Able to make decisions at pace and manage multiple projects simultaneously
- Able to work cross functionally with colleagues from other areas of the business (trading, marketing, digital) to achieve a common goal
What decisions I can make including budget
- Through copy you will decide how best to call out a products key selling points using feature and benefits to relate to the customer and inspire them to purchase the product.
- As a Copywriter, you will build strong relationships across multiple teams to establish and continually refresh category awareness
- You will champion the brand tone of voice and be integral in crafting and revising it in line with the needs of the business
- You will be part of a team of Copywriters, managing requests from all areas of the business to drive a consistent approach to copy, brainstorming ideas and sharing knowledge
- You will seek opportunities to develop and refresh your writing skills, keeping up to date with market trends and competitor activity
Support we will provide
- Technology and access to all necessary tools for you and your team along with flexible working arrangements in order to be most effective.
- Learning & development resources along with line management support
- Opportunity to participate in the company apprenticeship programme to gain additional qualifications to support personal development.
- Opportunity to participate in relevant industry events in order to remain current and up to date with industry dynamics and developments.
- Opportunity for access with both direct and indirect suppliers as required
Job Type: Full-time
Pay: RM3,000.00 - RM5,000.00 per month
Benefits:
- Professional development
Schedule:
- Early shift
Work Location: In person